A First Look at Our New CHRO Association Website
See what’s ahead as we unveil the refreshed design and enhanced member experience – launching Oct. 23
One of the most exciting and visible elements of our transformation is the launch of our new website. As the front door to our organization for members, partners, and guests, it reflects the strength of our community, the depth of our expertise, and our leadership in advocacy. Here’s a preview of what’s coming:
New URL: Our new web address will be www.chro.org—memorable, modern, and aligned with our focus on CHROs and their teams. Visitors to chro.org will be automatically redirected.
New Visual Identity: The site has been fully reimagined with our refreshed logo and visual identity. This update elevates the member experience while strengthening our presence with future members and partners.
Content & Navigation: Built with flexibility for the future, the new site highlights 2026 membership updates, including expanded access to Global and Center on Executive Compensation content.
Sneak Peek: We’ve included a preview of the work-in-progress site below. The official launch is set for October 23, and we look forward to hearing your impressions once it’s live.
Next week, we’ll share details about the activities planned for launch week so you are well informed and prepared for this exciting transition. Thank you for your continued engagement and support!
